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Marketing Manager – Growth, Channels & Brand Leadership- KSA

شركة ديار المتحدةRiyadh, Riyadh Region, Saudi Arabia

6 days ago

Job description

Key Responsibilities

Strategy & Growth Enablement

Develop and execute integrated marketing strategies to drive lead generation and pipeline acceleration .
Align marketing campaigns with sales priorities, vendor initiatives, and strategic account planning .
Conduct market research and competitor analysis to uncover whitespace and market-entry opportunities.

Brand & Channel Leadership

Position Diyar as a top-tier systems integrator and digital transformation partner .

Build and execute co-marketing campaigns in collaboration with global technology vendors and channel partners.

Ensure consistent messaging and storytelling across all communication channels.

Digital & Demand Generation

Run high-impact digital campaigns (SEO / SEM, LinkedIn Ads, account-based marketing, email campaigns).

Optimize digital funnels to generate qualified leads and report performance metrics.

Use Microsoft Dynamics CRM to track ROI and link marketing impact to sales outcomes.

Content & Communications

Produce compelling marketing assets : case studies, solution briefs, whitepapers, co-branded materials .

Lead PR, media relations, and event communications to elevate brand visibility .

Develop thought leadership content to showcase innovation, client success stories, and local expertise .

Collaboration & Enablement

Work closely with Sales, Presales, and Alliances to ensure campaigns drive revenue growth .

Equip account managers and commercial teams with sales kits, presentations, and messaging frameworks .

Organize events, webinars, and executive forums that strengthen Diyar’s reputation in key verticals.

Skills

Qualifications & Experience

Bachelor’s degree in Marketing, Business, or related field (Master’s preferred).

5–8 years of B2B marketing experience in IT, technology, or channel-driven industries.

Deep understanding of the vendor–reseller ecosystem and co-marketing best practices.

Proven success in demand generation and sales enablement marketing .

Proficiency in Microsoft Dynamics CRM and marketing analytics tools.

Excellent English communication skills (written & spoken); Arabic proficiency strongly preferred.

Personal Attributes

Strategic thinker with a growth mindset and results orientation .

Creative storyteller able to translate technology into impactful business narratives .

Tech-savvy and data-driven, with strong campaign analysis and optimization skills.

Collaborative and influential, with the ability to align across sales, partners, and vendors .

Strong executive presence and the confidence to represent Diyar externally.

Why Join Diyar Middle East – KSA

This is a unique opportunity to be part of Diyar’s transformation journey , where Riyadh is becoming the company’s headquarters. As Marketing Manager, you will directly impact sales success, market expansion, and partner visibility , while reinforcing Diyar’s leadership in supporting Saudi Arabia’s Vision 2030 . This role offers a platform for career growth and visibility in one of the Kingdom’s most dynamic technology markets.

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Marketing Manager • Riyadh, Riyadh Region, Saudi Arabia

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