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Senior Brand Marketing Manager

Senior Brand Marketing Manager

You Technologies Group LimitedRiyadh Region, Riyadh Region, Saudi Arabia
9 days ago
Job description

ToYou is a leading online Saudi food ordering and delivery super-app with one of the largest and most comprehensive networks of merchants across the Kingdom of Saudi Arabia. We seek to deliver all necessities across the Kingdom, whether they be from restaurants, supermarkets, pharmacies, or more.

At ToYou we aim to provide all our customers with a great experience by connecting them with thousands of merchants across Saudi Arabia, and we take great pride in our diverse team which represents different backgrounds, experiences, and visions. We truly value them and count them as a key factor to our success. So, if you are interested in joining a team full of intelligence, ambition, and great talent, ToYou is the right place for you.

We are looking for an experienced Senior Brand Marketing Manager to join our team.

Key Responsibilities

  • Translate business goals into brand campaigns to drive brand awareness and TOM
  • Lead the development and execution of integrated brand marketing strategies across all touchpoints (ATL, BTL, digital, PR, experiential).
  • Collaborate with stakeholders (digital marketing team, CRM, campaigns, social media) to ensure consistent communication across all channels
  • Conduct market research to identify consumer insights, competitive activity, and opportunities for growth.
  • Monitor brand performance metrics.
  • Ensure brand guidelines are maintained and evolve with the brand.

Qualifications

  • 6-10 years of experience in brand marketing, creative development, or related fields.
  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • Proven success in managing brand strategy and campaigns.
  • Proven ability to balance creativity with commercial strategy.
  • Excellent communication, presentation, and project management skills.
  • Creative thinker with attention to detail and a passion for storytelling.

    • Preferred Skills

  • Experience in e-commerce industry
  • Familiarity with digital marketing tools and platforms.
  • Knowledge of consumer research methodologies.
  • Ability to thrive in a fast-paced and dynamic environment.

    • What we offer

  • Competitive Salary
  • 21 Vacation Days plus Public Holidays
  • Medical insurance for Employees & Families
  • Contemporary work environment
  • Coffee & Tea in the Office
  • Regular Team Meals

    • Interested applicants are requested to submit their CV in English.

    All applications will be treated in strict confidence.

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