Growth Marketing Lead

About the Role We’re looking for a marketing professional to lead our growth and user acquisition strategy. This role is responsible for driving our go-to-market execution, managing campaigns, optimizing user growth funnels, and building brand presence in the region. You’ll be instrumental in helping us reach our goal of acquiring 1M+ users in our first year.

Key Responsibilities

Develop and execute data-driven user acquisition strategies across digital and offline channels

Lead and manage integrated 360° marketing campaigns (paid, organic, influencer, on-ground)

Identify, onboard, and manage KSA-based influencers and creators to drive user engagement

Analyze performance metrics across user funnels, report growth KPIs, and iterate on performance

Work closely with product and partnerships teams to align marketing with app updates and club activations

This is for you if you’ve got

5 years of experience in digital, performance, or growth marketing, ideally within a consumer-facing app or tech startup

Proven track record of managing successful acquisition and retention campaigns

Deep understanding of the KSA influencer ecosystem and social media trends

Strong analytical skills and familiarity with analytical and marketing tools

Comfortable with fast-paced, high-growth environments and cross-functional collaboration

Must be currently based in Saudi Arabia; Saudi National Preferred

Fluent in both English and Arabic

Passion for football or fan engagement is a plus, not a requirement!

What’s in it for you

Competitive compensation

Opportunity to lead marketing at a fast-growing sports tech company backed by Tier 1 investors

Direct impact on product-market fit and user growth

A platform to build a standout fan experience in one of the world's most dynamic football markets

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