Brand Sales Manager

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Redington Middle East and Africa provides end-to-end supply chain solutions for all categories of Information Technology products (PCs, PC building blocks, networking, software and enterprise solution products) and Consumer and Lifestyle products (Telecom, Digital Lifestyle products, Entertainment products and Digital Printing Machines). The company serves over 100 international brands and maintains long-standing relationships with major brands. Redington Gulf (a subsidiary of Redington India) is among the leading supply chain solution providers in the Middle East, Africa, Turkey (via Arena Bilgisayar), and the CIS region for leading manufacturers of IT, Telecom, and Lifestyle products.

Job Purpose : The Business Sales Manager (BSM) acts as the primary conduit between the corporate merchant team and the customer, ensuring a seamless customer experience aligned with the company vision while effectively driving sales. The BSM owns their brand / categories of business and is responsible for product solutions, training, and scalable business growth across all sub-GTM regions through managing, mentoring, and developing a cross-functional sales team. They are expected to lead, problem-solve, and think proactively.

Job Responsibilities :

• Vendor Relationship Management : Maintaining cordial relationships with vendors, aligning objectives and strategies, providing business intelligence, negotiating win-win deals, and implementing returns processes to safeguard interests.
• Customer Relations Management : Engaging with customers regularly, understanding their needs, providing solutions, and addressing issues by coordinating with relevant stakeholders.
• Inventory Management : Planning inventory and sales, maintaining optimal stock levels, making decisions to move slow-moving inventory at appropriate times, and optimizing inventory and accounts receivable.
• Product Mix Management : Maintaining a balanced product portfolio to optimize margins and meet demand.
• Stakeholder Management : Managing stakeholders, complying with various requirements, and safeguarding organizational and customer interests.
• Compliance : Ensuring adherence to statutory and vendor requirements.
• Channel Expansion : Increasing channel breadth and activating existing customers who have not been billed.
• Data Management and Analysis : Maintaining sales records, analyzing data, presenting findings to senior management, and planning accordingly.
• Competitor Intelligence : Gathering information on competitors to inform strategic planning.
• OEM Engagement : Collaborating with OEMs on pricing supports, marketing activities, and claims.
• Receivables Management : Following up on product sales receivables to prevent overdue invoices.
• Marketing Activities : Planning and executing marketing initiatives to facilitate sales.
• Record Keeping : Maintaining accurate records of sales, inventory, receivables, and credit limits.
• Qualifications : University degree or relevant professional / educational training; minimum 5 years of experience; fluency in English and Arabic; excellent communication, presentation, negotiation, and closing skills; proactive, results-driven, and capable of working independently and in teams with strong organizational skills.

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