Co- Brand Product Manager

JOB TITLE :

Co-Brand Product Manager TERM :

12 months CLIENT LOCATION :

Riyadh, KSA RELEVANT

EXPERIENCE :

5-8 years of relevant

experience MANDATORY

REQUIREMENTS

Experience in co-brand programs TASKS Core Responsibilities and Accountabilities Product Strategy & Development Define the value proposition of the co-brand product in alignment with both partners' brand strategies. Lead the end-to-end product lifecycle from ideation to launch and post-launch optimization. Conduct market and competitor analysis to guide product positioning and differentiation. Partner Management Serve as the primary liaison between the bank / card issuer and the co-brand partner. Negotiate product features, marketing budgets, revenue share agreements, and joint go-to-market plans. Manage the partner relationship to ensure alignment and resolve issues collaboratively. Go-To-Market & Marketing Support Collaborate with marketing teams on campaigns, card acquisition strategies, and brand alignment. Support the design of onboarding journeys and promotional activities to drive customer acquisition and usage. Portfolio Management & Optimization Monitor product performance (spend, acquisition, attrition, profitability). Track and analyze key metrics : activation rates, spend per account, portfolio profitability, etc. Recommend and implement enhancements to drive growth and engagement. Compliance & Risk Ensure co-brand programs comply with internal policies, regulatory requirements, and card network rules. Work with legal and compliance teams to ensure partner agreements and product materials are compliant. Cross-Functional Leadership Work closely with teams across product, marketing, risk, legal, finance, operations, and IT. Coordinate onboarding of new co-brand partners including card design, tech integration, and operational readiness. Knowledge and Experience 5-8 years of experience in card product management, preferably in co-brand or affinity programs. Experience working with card networks (e.g., Mastercard, Visa) Strong understanding of P&L drivers in card portfolios (interchange, interest income, acquisition cost, etc.). Proven ability to manage complex partnerships and multiple stakeholders. Bachelor's degree in Business, Finance, Marketing or related field

#J-18808-Ljbffr