Digital Marketing Specialist

Overview

We are looking for a creative and data-driven Digital Marketing Specialist to manage our online presence, execute paid ad campaigns, and support lead generation efforts. The ideal candidate should have strong skills in social media, SEO / SEM, and marketing automation. Responsibilities

Plan and execute digital marketing campaigns across social media, Google Ads, and other platforms. Write and publish articles, blogs, and thought leadership content. Manage marketing automation tools (email marketing, WhatsApp campaigns, CRM integrations). Track, analyze, and optimize campaign performance to maximize ROI. Collaborate with sales team to generate and nurture qualified leads. Qualifications

3–5 years of experience in digital marketing (preferably in IT / tech sector). Proven experience in social media campaigns, paid ads (Meta, LinkedIn, Google), and SEO. Strong content writing and storytelling skills. Hands-on experience with marketing automation (HubSpot, Zoho, Mailchimp, WhatsApp APIs). Knowledge of analytics tools (Google Analytics, Meta Business Manager, etc.). Ability to work independently and collaboratively in a fast-paced environment. Fluent in English and Arabic is a plus. Other

Seniority level : Mid-Senior level Employment type : Full-time Job function : Marketing and Sales Industries : IT Services and IT Consulting

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