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Senior Sales Manager - B2B
ConfidentialRiyadh, Riyadh Region, Saudi Arabia22 days ago
Job descriptionDevelop and implement a comprehensive field sales strategy aligned with organizational goals. Set and monitor monthly, quarterly, and annual sales targets across all territories. Drive growth through structured territory planning, market segmentation, and client acquisition strategies. Ensure strong on-ground execution by supporting client meetings, site visits, and field audits. Oversee territory coverage plans and ensure optimal distribution of sales resources. Implement performance tracking systems to monitor team activities, visit outcomes, and lead conversion. Lead recruitment and onboarding of regional sales leaders and field staff. Design training programs focused on field sales techniques, relationship management, and market knowledge. Build internal leadership capacity through mentorship and structured development plans. Track key sales metrics and provide regular performance reports to senior management. Use data insights to identify underperforming areas and recommend corrective actions. Ensure all field data is collected, validated, and integrated into broader business planning. Support the team in building and nurturing high-value client relationships. Personally engage with key accounts, particularly during high-stakes negotiations. Act as an escalation point for resolving critical client issues on the ground. Identify opportunities for geographic expansion and lead entry into new regions. Analyze field data, competitor activity, and local trends to guide market development. Ensure sustained growth in both mature and emerging areas. Bachelor’s degree in Business, Sales, Marketing , or a related field. Additional certifications in leadership or strategic sales are a plus. Valid KSA driving license required. Minimum of 10 years of experience in field sales , with at least 5 years in a senior management role . Demonstrated success in leading large, decentralized sales teams . Deep familiarity with the Saudi Arabian market is essential. Strong knowledge of territory planning, field sales processes , and client lifecycle management . Skilled in pipeline development, revenue forecasting , and account growth strategies . Proficient in using CRM tools and analyzing performance dashboards. Inspirational leadership and team development capabilities . High-level communication, negotiation, and strategic planning skills. Strong analytical mind with attention to detail in performance management. Ability to balance high-level strategy with ground-level execution . Results-driven, pragmatic, and goal-oriented. Self-motivated and capable of operating independently in a fast-paced environment. Approachable leader with strong interpersonal and motivational skills. Adaptable and composed in dynamic and evolving market situations.
A well-established and fast-growing organization is seeking a Senior Sales Manager to lead and scale a high-performing, field-based sales force across key markets. This senior leadership role is responsible for setting the sales vision, overseeing regional teams, driving client acquisition, and ensuring revenue growth through effective field execution. The ideal candidate will be a strategic thinker with deep experience in sales management, team leadership, and on-ground market engagement.
Responsibilities
- Lead and manage a national field sales team, including Regional Sales Managers, Supervisors, and Sales Consultants.
- Establish performance standards, set clear sales objectives, and drive a results-oriented culture.
- Regularly review individual and team performance, providing coaching and development support.
Sales Strategy & Execution
Field Operations Oversight
Recruitment, Training & Capability Building
Reporting & Performance Analysis
Client Relationship Management
Territory Growth & Market Expansion
Requirements
Education
Experience
Sales & Market Knowledge
Core Skills
Personal Attributes
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Senior Sales Manager • Riyadh, Riyadh Region, Saudi Arabia
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