Digital Strategist

We are seeking a highly motivated and experienced Digital Strategist to lead the development and execution of our digital marketing initiatives. The ideal candidate will be a visionary thinker with a deep understanding of the digital landscape, responsible for creating and implementing comprehensive strategies that enhance our brand presence, engage our target audience, and drive measurable business growth. This role requires a blend of analytical and creative skills to navigate the ever-evolving digital ecosystem and deliver impactful results.

Responsibilities

• Develop a comprehensive understanding of client goals, KPIs, market dynamics, and competitive positioning to inform strategy.
• Lead client meetings, confidently presenting strategies and performance data for channels such as paid search (Google Ads), paid social (Facebook, TikTok), and analytics.
• Establish and manage a clear reporting cadence, including regular updates and conclusive end-of-campaign analyses.
• Guide the internal Digital Analyst team, managing project workflows to ensure timely, high-quality campaign execution.
• Serve as a primary strategic consultant, applying an expert mindset to all client projects.
• Conduct hands-on review and optimisation of paid media campaigns to ensure peak performance.
• Utilise an in-depth knowledge of digital media buying, campaign management practices, and all relevant marketing technologies.

Qualifications and Skills

What we offer

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