Marketing Manager – Growth, Channels & Brand Leadership- KSA

Overview

Marketing Manager – Growth, Channels & Brand Leadership- KSA. Responsibilities span driving lead generation, aligning with sales priorities, and leading brand and channel initiatives to position Diyar as a top-tier systems integrator and digital transformation partner. Responsibilities

Develop and execute integrated marketing strategies to drive

lead generation and pipeline acceleration . Align marketing campaigns with

sales priorities, vendor initiatives, and strategic account planning . Conduct market research and competitor analysis to uncover whitespace and market-entry opportunities. Brand & Channel Leadership

— Position Diyar as a

top-tier systems integrator and digital transformation partner . Build and execute

co-marketing campaigns

in collaboration with global technology vendors and channel partners. Ensure

consistent messaging and storytelling

across all communication channels. Digital & Demand Generation

— Run high-impact digital campaigns (SEO / SEM, LinkedIn Ads, account-based marketing, email campaigns). Optimize

digital funnels

to generate qualified leads and report performance metrics. Use

Microsoft Dynamics CRM

to track ROI and link marketing impact to sales outcomes. Content & Communications

— Produce compelling marketing assets :

case studies, solution briefs, whitepapers, co-branded materials . Lead PR, media relations, and event communications to

elevate brand visibility . Develop thought leadership content to showcase

innovation, client success stories, and local expertise . Work closely with Sales, Presales, and Alliances to ensure

campaigns drive revenue growth . Equip account managers and commercial teams with

sales kits, presentations, and messaging frameworks . Organize events, webinars, and executive forums that strengthen Diyar’s reputation in key verticals. Qualifications & Experience

Bachelor’s degree in Marketing, Business, or related field (Master’s preferred). 5–8 years of

B2B marketing experience

in IT, technology, or channel-driven industries. Deep understanding of the

vendor–reseller ecosystem

and co-marketing best practices. Proven success in

demand generation and sales enablement marketing . Proficiency in

Microsoft Dynamics CRM

and marketing analytics tools. Excellent English communication skills

• (written & spoken);

Arabic proficiency strongly preferred. Personal Attributes

Strategic thinker with a

growth mindset and results orientation . Creative storyteller able to

translate technology into impactful business narratives . Tech-savvy and data-driven, with strong campaign analysis and optimization skills. Collaborative and influential, with the ability to align across

sales, partners, and vendors . Employment details

Seniority level

— Mid-Senior level Employment type

— Full-time Job function

— Marketing Industries

— Marketing Services

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