Marketing - Co-op training

About the Company

Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.

About The Team

Careem BIKE (a Careem Vertical) is now in Madinah KSA - introducing the first public network of electric bicycles and scooters. We are excited to help improve quality of life and encourage healthier living in the Kingdom of Saudi Arabia. The Careem BIKE stations in Medina advance Saudi Arabia’s sustainability agenda which is being delivered through Vision 2030 and the Saudi Green Initiative. We are looking for talented colleagues to join us in this exciting journey.

Key Tasks

• Assist in designing and localizing campaign materials (banners, captions, promo tiles)
• Support social media content planning and basic post scheduling
• Coordinate on-ground activations (e.g., Hajj stations, city events)
• Track performance of marketing campaigns (reach, redemptions, conversions)
• Collect user testimonials, feedback, and photos for social proof
• Conduct competitive benchmarking in Madinah and other markets

What We’ll Provide You

We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to :

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