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PR Social Media and Digital Marketing Specialist

PR Social Media and Digital Marketing Specialist

Antal InternationalRiyadh, Saudi Arabia
منذ أكثر من 30 يومًا
الوصف الوظيفي

Job Description

Responsibilities :

  • Plan and execute digital marketing campaigns, including social media, display, SEO / SEM & email advertising campaigns
  • Design, build and maintain our social media presence across all digital channels
  • Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Prepare and manage the digital marketing budget
  • Lead, supervise and motivate members of the digital marketing team
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end user experience across multiple channels and customer touchpoints
  • Instrument conversion points and optimize user funnels
  • Track and measure SEO and Google Analytics metrics and provide reports
  • Briefing, coordinating and guiding advertising and media partners on new and ongoing activities to achieve optimal results
  • Research competitors and provide suggestions for improvement

Qualification :

  • Candidates should possess a Bachelor’s degree or higher in a relevant field.
  • A minimum of 3 years of experience in brand, marketing, and product management is required, ideally within the automotive industry.
  • Proficiency in both English and Arabic is essential.
  • Experience working in the UAE or Qatar is preferred.
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