Social Media Specialist

Bayut KSA - بيوت السعوديةRiyadh, Riyadh Region, Saudi Arabia

منذ أكثر من 30 يومًا

الوصف الوظيفي

Bayut is the number one property portal in the Kingdom, connecting millions of users across the country. We are committed to delivering the best online search experience. As part of Dubizzle Group, Bayut is alongside some of the strongest classifieds brands in the market. With a collective strength of 10 brands, we have more than 200 million monthly users that trust in our dedication to providing them with the best platform for their needs.

As a Social Media Specialist, you will be responsible for developing, implementing, and managing our social media strategy on a day-to-day basis across LinkedIn, YouTube, X, WhatsApp, Facebook, Instagram, TikTok and Snapchat to enhance our online presence, engage our audiences, and drive business growth. Your challenge will be to expand our reach on social media and grow our following, as well as increase engagement.

Requirements

Manage social media marketing campaigns and day-to-day activities
Oversee design (i.e. social media posts and captions)
Content Creation and Management : Develop engaging, high-quality content for various social media platforms
Community Management : Monitor and engage with our social media community.
Manage responses, comments and messages promptly and professionally
Analytics and Reporting : Track, analyse, and report on social media performance metrics, providing actionable insights and recommendations for improvement
Trend Analysis : Stay up-to-date with the latest social media trends, tools, and best practices, and apply this knowledge to enhance our social media presence
Collaboration : Work closely with the marketing, PR, and design teams to ensure a cohesive brand messaging and effective execution
Develop and expand the community, including influencer outreach

Qualifications

Bachelor's degree in Social Media, Marketing, or a related field (a Master's degree is a plus);

Certification in social media marketing, digital marketing, or related disciplines (e.g., Google Digital Marketing Certification, HubSpot Social Media Certification) is preferred

Experience

Minimum of 5 years of experience in social media strategy, management, or a related field

Proven track record of successfully managing and growing social media accounts for businesses or brands

Experience in developing and implementing data-driven social media strategies

Demonstrated ability to manage multi-channel campaigns across platforms such as X, Instagram, TikTok, LinkedIn, and Snapchat

Knowledge

Deep understanding of various social media platforms, algorithms, and their best practices

Strong knowledge of social media analytics tools such as Google Analytics, Hootsuite, Buffer, or Sprout Social

Familiarity with paid social media advertising, campaign optimisation, and A / B testing

Understanding of SEO principles and their application in social media content

Knowledge of content marketing principles and digital media trends

Proficient in social media management tools, graphic design software (e.g., Canva, Adobe Creative Suite), and video editing tools

Skills

Ability to develop comprehensive and effective social media strategies aligned with business objectives

Exceptional creativity to produce engaging and unique content tailored to different platforms

Excellent verbal and written communication skills, with attention to tone and brand voice

Strong interpersonal skills and a team-oriented mindset to work effectively across departments

Strong ability to analyse data, interpret insights, and implement data-driven improvements

Strong organisational and multitasking skills to efficiently handle multiple campaigns and deadlines

Traits

Ability to thrive in a fast-paced environment and adapt to changes in social media trends

Keen attention to detail to ensure high-quality content and error-free campaigns

A self-starter passionate about staying ahead of social media trends and technologies

Ability to handle feedback and challenges constructively while maintaining a positive attitude

Ability to mentor and guide junior team members, fostering a collaborative and innovative work environment. Passionate : Demonstrates a genuine enthusiasm for marketing and brand-building

Self-motivated, strong curiosity, and strive for continuous learning

Thrive in a fast-paced, innovative environment

Living the team values : Simpler. Better. Faster

Creative thinker and a go-getter

Benefits

High-performing and fast-paced work environment

Comprehensive Health Insurance

Rewards and recognition

Learning & Development

#KSABayut

Bayut is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Seniority level

Associate

Employment type

Full-time

Job function

Marketing

Industries

Technology, Information and Internet

Get notified about new Social Media Marketing Specialist jobs in Riyadh, Riyadh, Saudi Arabia .

Riyadh, Riyadh, Saudi Arabia 20 hours ago

Digital Marketing & Digital Health Specialist

Search Engine Marketing and Paid Search Manager

Assistant Manager - Sports Marketing (COR414)

Marketing Manager - ERP & Digital Solutions

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr

إنشاء تنبيه وظيفي لهذا البحث

Social Media Specialist • Riyadh, Riyadh Region, Saudi Arabia