Associate Director - Insights Lead - Clients & Industries - Riyadh / UAE / Qatar

Associate Director - Insights Lead - Clients & Industries - Riyadh / UAE / Qatar

Job Title : Associate Director - Insights Lead – Clients & Industries - Riyadh / UAE / Qatar. At EY, we’re all in to shape your future with confidence. EY provides a globally connected environment with diverse teams and opportunities for career growth.

The opportunity

The Insights Lead is a vital member of the MENA Commercial Excellence team within Clients & Industries (C&I). The role drives development and execution of content strategies that support EY’s mission, market positioning and address critical issues facing clients. This position combines strong writing skills with a focus on creating valuable sector and business insights to inform strategic decision‑making and enhance EY’s market positioning.

The Insights Lead will work closely with the C&I Leader, Industry Group Leaders (IGLs), Growth Accounts Leader, Commercial Excellence Leader and other stakeholders to translate EY’s strategic market priorities into engaging content that resonates with clients. This position offers opportunities for professional growth and development.

Your key responsibilities

• Develop and implement a content strategy that positions EY as a trusted source of insights on key issues affecting clients and communities.
• Create and deliver synthesized internal and external content to support business development and service delivery across EY’s key sectors and industries.
• Conduct thorough research on topics through desktop research and leadership interviews, providing editorial support for thought leadership reports, articles, and client case studies.
• Review data to extract key messages and identify headlines that inform, engage, and inspire diverse audiences.
• Create corporate content for print, digital, and social channels, ensuring alignment with EY’s branding and messaging.
• Provide support for presentations related to leadership communications and revenue objectives, enhancing the storytelling aspect of the content.
• Foster relationships with key stakeholders to ensure the insights team meets the firm’s needs and anticipates future requirements.
• Coordinate communications with internal knowledge teams, external agencies, and editorial groups across EY.
• Manage the publication process for various content types, ensuring high-quality output and timely delivery.
• Demonstrate the ability to manage multiple projects, prioritize tasks, and effectively manage time in a flexible and agile environment, often with virtual teams across time zones.
• Lead, coach and develop the insights pillar team.
• Develop and maintain metrics on team performance, providing regular feedback and publicizing the team’s contributions to leadership and other stakeholders.
• Advise the business on questions related to content strategy, activation, and scope of services.
• Prepare and present plans and deliverables, representing the Insights team in relevant meetings as a strategic advisor.
• Support team members by fostering a positive team environment where everyone can learn and develop.
• Utilize analytical tools (e.g., Power BI, AI) to refine content campaigns and identify enhancement opportunities.
• Produce performance reports for executive-level stakeholders to track the effectiveness of content initiatives.

Skills and attributes for success

Education and experience

Experience

Ideally, you’ll also have

What we offer you

EY offers future-focused skills and world-class experiences in a flexible, inclusive culture of globally connected teams. We encourage you to apply and shape your future with confidence.

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