Wi-Fi Solutions Sales Account Manager for Retail and Transport sectors is to drive business growth by identifying, developing, and managing sales opportunities for Wi-Fi and connectivity solutions tailored to the unique demands of retail stores, shopping centers, public transport systems, and related environments. This role focuses on understanding the connectivity needs of retail outlets and transport operators to enhance customer experience, operational efficiency, and digital engagement through reliable wireless networks. The manager is responsible for building strong client relationships, delivering customized solutions, negotiating contracts, and ensuring successful deployment to support business objectives in these dynamic sectors. Responsibilities :
A Wi-Fi Solutions Sales Account Manager for Retail and Transport sectors holds critical responsibilities centered around driving sales and delivering tailored wireless connectivity solutions. The key responsibilities include : Client Relationship Management : Establish and nurture strong relationships with retail chains, shopping malls, public transport authorities, and operators to understand their connectivity needs. Sales Strategy Development : Create and execute targeted sales strategies to promote Wi-Fi solutions that improve customer engagement, operational efficiency, and data analytics capabilities in retail and transport environments. Needs Analysis : Assess clients’ current network infrastructure and business requirements to recommend appropriate Wi-Fi products and services that enhance user experience and support digital transformation. Solution Presentation : Deliver compelling presentations and demonstrations of Wi-Fi solutions, emphasizing benefits such as seamless connectivity, security, and scalability. Proposal and Contract Management : Prepare customized proposals, negotiate terms, and close sales agreements aligned with client budgets and expectations. Cross-functional Coordination : Work closely with technical teams, project managers, and installation crews to ensure smooth implementation and integration of Wi-Fi solutions. Market Intelligence : Stay informed about industry trends, emerging technologies, and competitor offerings within retail and transport sectors to maintain a competitive advantage. Post-Sales Support : Provide ongoing customer support, troubleshoot issues, and identify opportunities for upselling or expanding service offerings. Reporting and Forecasting : Maintain accurate sales records, track performance metrics, and provide regular sales forecasts and reports to management. Compliance and Documentation : Ensure all sales activities comply with company policies, legal requirements, and industry standards, maintaining thorough documentation throughout the sales process.This responsibilities enable the Sales Account Manager to effectively meet client needs, drive revenue, and contribute to the digital connectivity evolution in retail and transport industries. Preferred Qualifications :
Educational Background :
Bachelor’s degree in Business Administration, Marketing, Information Technology, Telecommunications, or a related field. Advanced degrees or certifications in sales, networking, or technology are advantageous.
Technical Knowledge :
Strong understanding of Wi‑Fi technologies, wireless networking standards (e.g., IEEE 802.11), and related infrastructure components. Familiarity with network security protocols, cloud‑based Wi‑Fi management platforms, and IoT integration in retail and transport environments. Awareness of emerging trends in connectivity solutions, such as 5G integration and smart transport systems.
Proven track record in B2B sales, preferably selling technology or telecommunications solutions. Experience in account management, solution selling, and consultative sales approaches. Ability to manage complex sales cycles involving multiple stakeholders. Industry Knowledge :
Understanding of retail and transport sector dynamics, customer behavior, and operational challenges related to connectivity. Experience working with retail chains, shopping centers, public transport operators, or logistics companies is highly valued.
Communication and Negotiation Skills :
Excellent interpersonal, presentation, and negotiation skills to engage diverse clients and close deals effectively. Ability to translate technical concepts into business benefits for non‑technical stakeholders.
Project Coordination :
Skills in coordinating with technical teams and managing post‑sales support to ensure successful solution deployment.
Certifications (Optional but Beneficial) :
Certifications such as Cisco Certified Network Associate (CCNA), Certified Wireless Network Professional (CWNP), or sales certifications like Certified Professional Sales Person (CPSP).
These qualifications ensure the Sales Account Manager can bridge the gap between technical Wi‑Fi solutions and business needs in retail and transport sectors, driving successful sales and client satisfaction. Education / Certification :
Bachelor’s degree in Business Administration, Marketing, Information Technology, Telecommunications, or a related field. Advanced degrees or certifications in sales, networking, or technology are advantageous. Experience :
Experience requirements for a Wi‑Fi Solutions Sales Account Manager specializing in Retail and Transport focus on a blend of sales expertise, technical knowledge, and sector‑specific understanding. Typical experience includes : Minimum of 3 to 5 years in B2B sales, preferably in technology, telecommunications, or networking solutions. Proven success in managing full sales cycles, from lead generation and needs analysis to closing and post‑sales support. Experience with consultative or solution‑based selling, tailoring Wi‑Fi products to client‑specific challenges. Industry‑Specific Experience : Direct experience working with clients in retail environments such as shopping malls, retail chains, or outlets, understanding their customer engagement and operational connectivity needs. Experience with transport sector clients including public transit authorities, logistics companies, or airports, familiar with their unique connectivity and mobility challenges. Technical Familiarity : Hands‑on experience or close collaboration with technical teams on Wi‑Fi network design, deployment, and troubleshooting. Understanding of wireless networking technologies, security standards, and integration with other digital systems used in retail and transport. Client Management : Track record of building and maintaining long‑term client relationships, managing key accounts, and identifying upselling or cross‑selling opportunities. Experience coordinating with multiple stakeholders, including IT departments, operations managers, and third‑party vendors. Project Coordination : Experience overseeing or supporting the implementation phase of Wi‑Fi solutions to ensure alignment with client expectations and timely delivery. Performance Metrics : Demonstrated ability to meet or exceed sales targets and contribute to revenue growth in competitive markets. This combination of sales, technical, and sector‑specific experience enables the Sales Account Manager to effectively position Wi‑Fi solutions that address the operational and customer engagement needs of retail and transport clients. Technical Skills : Should have good knowledge of Mobility Wi‑Fi, AVL, and Telematrix
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