Senior Sports Business Development Manager

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We are Lenovo. We do what we say. We own what we do. We WOW our customers. Lenovo is a US$69 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world‑changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE : 992) (ADR : LNVGY).

This transformation together with Lenovo’s world‑changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit and read about the latest news via our StoryHub.

Bring your passion to a team that’s redefining what's possible.

We are currently looking for a Senior Sports Business Development Manager in Lenovo!

What You Will Do

Analyze competitors and the market to shape pricing and sales strategies, engage Lenovo partners to enhance deal value and innovation.

Collaborate with marketing and leadership on sales materials and proposals.

Manage the full sales cycle from initial contact to contract execution.

Create tailored, data-driven partnership proposals using Lenovo’s portfolio.

Develop long-term relationships with decision-makers in sports and related industries.

Coordinate with account management and delivery teams for project handover.

Work with sales and solution teams to complete proposals and internal processes.

Collaborate with product and R&D teams on sports market go‑to‑market strategies.

Use CRM tools to track activities, pipeline, and forecasts.

Requirements Skills

Bachelor’s or Master’s in Computer Science, Engineering, Business, or Sports Management.

5+ years in business development with tech services and partnerships, ideally in sports.

Proven success in deals involving digital transformation, AI, IoT, or smart venue tech, with CRM software and Microsoft Office experience.

Strong network in sports, media, or brand marketing is a plus.

Strategic thinker with a proactive mindset.

Excellent communication and negotiation skills.

Passionate about sports with deep industry knowledge.

What We Can Offer You

An international team with a high focus on gender diversity.

Employee Assistance Program, e.g., for psychological, legal, financial consultancy.

You are joining a company that prioritizes sustainable solutions like CO2 offset, asset recovery services, and the Lenovo Certified Refurbished portfolio.

Access to training for personal development – internal e‑learning development platform available for employees.

Mentorship program.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Business Development and Sales

Industries

IT Services and IT Consulting

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