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Team lead Sales - Saudi Nationals (Edtech only)

Team lead Sales - Saudi Nationals (Edtech only)

ClasseraRiyadh, Riyadh Region, Saudi Arabia
30+ days ago
Job description

Team lead Sales - Saudi Nationals (Edtech only)

  • Launch and scale a specialized SDR team focused on the SME education segment across various regions.
  • Lead full-cycle recruitment, onboarding, and coaching of SDRs to build a high-performance culture .
  • Set daily, weekly, and monthly KPIs including outreach volume, meetings booked, and conversion rates and ensure goals are consistently met or exceeded.
  • Provide ongoing mentorship, feedback, and career development guidance for SDRs.

Lead Generation & Qualification

  • Design targeted outbound outreach campaigns using phone, email, LinkedIn, and other channels to engage with decision-makers in private and independent schools.
  • Rapidly follow up on inbound leads from marketing channels and convert them into qualified sales opportunities.
  • Apply structured qualification methodologies such as BANT, MEDDIC, or SPIN to assess prospect fit, urgency, and readiness to move forward.
  • Collaborate closely with Account Executives to ensure smooth handoff of qualified leads.
  • Create and iterate on SDR enablement materials including email templates, call scripts, objection handling guides, and qualification frameworks tailored for education buyers.
  • Ensure SDRs are leveraging CRM (HubSpot, Salesforce) and outreach platforms (Apollo, Outreach.io, Salesloft) to track and improve performance.
  • Monitor individual and team analytics to identify bottlenecks, optimize workflows, and scale best practices.
  • Establish and maintain clean CRM hygiene and reporting discipline.
  • Collaboration & Strategic Alignment

  • Work closely with regional sales teams to ensure qualification criteria and messaging are aligned with pipeline goals and customer profiles.
  • Collaborate with the marketing team on campaign strategies, lead nurturing workflows, and content feedback based on prospect interactions.
  • Share real-time market insights, objections, and customer pain points with product and strategy teams to inform positioning and go-to-market plans.
  • Required Qualifications

  • 7+ years of experience in B2B sales development, inside sales, or business development preferably in the EdTech, SaaS, or education services sector.
  • At least 3 years of experience managing SDR or inside sales teams , with a proven record of team performance and development.
  • Hands-on experience using CRM systems like HubSpot or Salesforce, and sales engagement platforms such as Outreach, Salesloft, or Apollo.
  • Demonstrated success in building pipeline in high-volume, high-touch sales environments.
  • Excellent communication, coaching, and leadership skills.
  • Fluent in English and Arabic .
  • Preferred Attributes

  • Knowledge of the private education landscape in the MENA region or other emerging markets.
  • Experience communicating with education decision-makers like school owners, principals, or IT leads.
  • Data-driven mindset with experience using sales metrics to improve SDR performance and lead quality.
  • Entrepreneurial spirit comfortable working in fast-paced, high-growth environments where systems are still evolving.
  • Track record of building or scaling SDR / BDR functions from early stages.
  • Company Industry

  • Education
  • Training
  • Teaching
  • Department / Functional Area

  • Business Development
  • Keywords

  • Team Lead Sales - Saudi Nationals (Edtech Only)
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