PR Account Director

Overview

We are seeking a dynamic and experienced

PR Account Director

who is fluent in

Arabic and English

to support earned media campaigns for high-profile clients in the Gulf region, including

Golf Saudi’s

ongoing work across events, corporate communications, tourism, and the Arab Golf Federation. This role is ideal for a senior PR professional with experience in

sports communications , who can lead storytelling and media engagement across both Arabic and English-language markets. Role Details

Department : Earned Media Employment Type : Full Time Location : KSA (Hybrid) Reporting To : Nick Nixon Key Roles And Responsibilities

Lead strategic planning for integrated PR campaigns, contributing to client comms plans, timelines, content calendars and KPIs Translate communications objectives into robust, insight-driven earned media strategies, tailored to local and international audiences Develop bilingual press releases, Q&As, media alerts, speeches, and op-eds across client campaigns Draft, translate, and distribute between 30–50 press releases across English and Arabic media outlets over the contract period Provide executive positioning support, including strategic messaging, ghostwriting, briefing materials, and pitching interviews to top-tier media Build and maintain strong media relationships with Arabic-language media across KSA, the GCC and pan-Arab markets Represent clients at press events, media briefings, and activations, providing senior support on-site or remotely as needed Monitor Arabic and English media coverage, assess tone and narrative alignment, and feed insights into evolving strategy and reporting Collaborate with internal teams and client stakeholders to align earned media activity with wider corporate and brand priorities Special Skills / Experience / Aptitudes Needed

Minimum 7 years’ PR or strategic communications experience, ideally within a leading agency or in-house at a high-profile organisation Fluent in Modern Standard Arabic and English, with excellent written and spoken communication in both languages Strong track record in strategic communications planning and campaign development Demonstrated success in executive communications, media interview pitching, and high-volume press office management In-depth understanding of the Gulf region’s media, cultural and political landscape Background in sport, tourism, destination marketing, or government affairs Able to work flexibly and independently in a fast-paced, multinational team Willingness to travel within the GCC or attend events as required Also Desirable

Established relationships with leading Gulf-region journalists in business, sport, and travel Experience supporting sovereign clients, giga-projects or government entities Familiarity with KPIs and PR reporting tools Experience integrating PR with wider Paid, Owned and Creative functions Salary And Benefits

Competitive Salary Annual Discretionary Company Bonus – up to 8% (3% Company & 5% Individual) 33 days annual leave (+ public holidays), pro-rated Working hours : 09 : 00–17 : 30, Sunday to Thursday, lunch 12 : 00–14 : 00 About 54group

54 is a sports and entertainment agency operating across five regions and eight offices : United Kingdom (London), Europe (Sotogrande, Spain), MENA (Riyadh, Saudi Arabia & Abu Dhabi, United Arab Emirates), APAC (Singapore & Adelaide, Australia) and USA (West Palm Beach, Florida). It works with rights holders, governing bodies, household brands and major investors who share its belief in the power of sport. 54 comprises three service areas each consisting of two divisions : Strategic Advisory (Consultancy and Data & Insights), Asset Optimisation (Operations and Commercial), and Activation & Engagement (Events and Marketing). At its core, the company believes in embracing opportunities by pushing at the edges of conventional wisdom.

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