Marketing Coordinator

We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team in the retail and wholesale industry. The ideal candidate will play a crucial role in supporting the marketing department's initiatives, ensuring that our brand message is communicated effectively across all channels. This position requires a proactive individual who can manage multiple projects simultaneously while maintaining a keen eye for detail. The Marketing Coordinator will collaborate with various teams to develop and implement marketing strategies that drive customer engagement and sales growth. This role is perfect for someone who is passionate about marketing and eager to contribute to a fast-paced environment.

Responsibilities

• Assist in the development and execution of marketing campaigns, ensuring they align with the company's objectives and brand guidelines.
• Coordinate marketing activities and events, including product launches, promotions, and trade shows, to maximize visibility and engagement.
• Conduct market research to identify trends, customer preferences, and competitive analysis, providing actionable insights to the marketing team.
• Manage the production of marketing materials, including brochures, flyers, and digital content, ensuring quality and consistency in messaging.
• Monitor and analyze the performance of marketing campaigns, preparing reports and presenting findings to the management team for continuous improvement.
• Collaborate with the sales team to develop sales support materials and training resources that enhance product knowledge and sales techniques.
• Maintain the marketing calendar, ensuring timely execution of all marketing initiatives and adherence to deadlines.
• Support social media management by creating engaging content, responding to inquiries, and tracking engagement metrics.
• Assist in managing the marketing budget, tracking expenses, and ensuring that resources are allocated efficiently.
• Build and maintain relationships with external vendors, agencies, and partners to enhance marketing efforts and drive results.

Preferred Candidate

Skills

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