Channel Marketing Manager – Middle East

Overview

The Channel Marketing Manager – Middle East role is based in Riyadh or can be remote in Saudi Arabia. Responsible for executing regional channel marketing initiatives across both enterprise and consumer markets, strengthening brand presence and supporting business growth through effective partner engagement and marketing execution. Working closely with distributors, resellers, system integrators, and retailers, this position will deliver integrated channel campaigns, partner enablement, and go-to-market activities that increase visibility and support sales objectives. This is a hands-on, execution-focused role requiring excellent organizational and communication skills, and the ability to adapt global strategies to diverse MEA markets. Responsibilities

Plan and execute channel marketing programs across MEA to support business growth in enterprise and consumer markets. Collaborate with distributors, VARs, system integrators, and retailers to deliver joint marketing initiatives, lead-generation campaigns, and enablement activities. Support channel development and partner programs tailored to regional needs. Deliver channel marketing activities including events, promotions, digital campaigns, and training sessions. Localize and adapt marketing content for Arabic-speaking markets while ensuring consistency with global brand guidelines. Track and report campaign performance, ROI, and MDF utilization, providing actionable insights. Manage agency relationships to produce localized content, case studies, and digital assets. Build and maintain strong relationships with partners and internal stakeholders to ensure seamless execution. Qualifications

Bachelor’s degree in Marketing, Business, or related field (or equivalent experience). 3–5 years of experience in channel marketing within the IT, technology, or consumer electronics sectors. Experience working with distributors, resellers, system integrators, and / or retailers in MEA. Exposure to enterprise and / or channel-driven business environments is a strong advantage. Proven track record executing channel programs that drive partner engagement and measurable results. Fluent in Arabic and English (written and verbal). Excellent presentation, communication, and relationship-building skills. Strong project management and organizational abilities; able to manage multiple initiatives across diverse markets. Analytical mindset with ability to measure ROI and channel impact. Proficiency in MS Excel, PowerPoint, Word, and Outlook. Professional, proactive, and adaptable to dynamic environments. Employment details

Seniority level : Mid-Senior level Employment type : Contract Job function / Industries : Computer Hardware Manufacturing, Computers and Electronics Manufacturing, and Semiconductor Manufacturing Additional Information

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