Retail Assets Director

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When it comes to what you want in your career, if you can imagine it, you can do it at Parsons. Imagine a career working with intelligent, diverse people sharing a common quest. Imagine a workplace where you can be yourself. Where you can thrive. Where you can find your next, right now. We’ve got what you’re looking for.

Job Description

Parsons is looking for an amazingly talented Retail Assets Director to join our team!

What You\'ll Be Doing

• Supporting the overall retail planning strategy.
• Define and optimize tenant mix, zoning, and retail categories (luxury, F&B, entertainment, convenience, etc.).
• Collaborate with design, development, and project management teams to ensure retail layouts align with commercial strategy.
• Conduct market research and benchmarking to identify best practices, trends, and competitive positioning.
• Integrate customer experience and footfall dynamics into retail planning.
• Review design development drawings to ensure alignment with leasing and operational requirements.
• Develop and execute the retail leasing strategy to secure high-quality tenants.
• Support negotiations with anchor tenants, international brands, and local operators.
• Develop relationships with retailers, franchise operators, and leasing agents.
• Structure lease terms and commercial agreements that align with financial targets.
• Drive pre-leasing activity to achieve milestones for project launches.
• Implement entertainment and leisure strategies within retail destinations.
• Curate a balanced mix of cinemas, family entertainment centers (FECs), leisure attractions, and seasonal activations.
• Engage with entertainment operators, global brands, and local partners to deliver innovative experiences.
• Collaborate with architects, consultants, and development partners to ensure commercial viability.
• Provide input to the Director on leasing performance, tenant mix strategies, and market positioning.

What Required Skills You\'ll Bring

What Desired Skills You\'ll Bring

Parsons equally employs representation at all job levels no matter the race, color, religion, sex (including pregnancy), national origin, age, disability or genetic information.

We truly invest and care about our employee’s wellbeing and provide endless growth opportunities as the sky is the limit, so aim for the stars! Imagine next and join the Parsons quest—APPLY TODAY!

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