Director of Pricing – Real Estate

Get AI-powered advice on this job and more exclusive features.

Overview

Lead the development and execution of unit pricing strategies for residential and mixed-use projects. Ensure pricing aligns with market demand, unit specifications, financial targets, and the company’s strategic objectives. Provide actionable insights to optimize revenue, absorption rates, and overall project profitability.

Key Responsibilities

• Develop and implement pricing strategies for housing and mixed-use units based on market analysis, product specifications, and business case requirements.
• Analyze market trends, competitor pricing, and buyer segments to recommend optimal pricing structures.
• Collaborate with Development / Product teams to assess unit features, finishes, location premiums, and unit mix for pricing impact.
• Partner with Finance to ensure pricing achieves business case targets (IRR, NPV, margins).
• Monitor sales performance and absorption rates , recommending pricing adjustments or incentive strategies.
• Prepare and present pricing dashboards and reports to leadership for decision-making.
• Support Commercial / Sales teams with launch pricing memoranda, segmentation strategy, and promotional pricing recommendations .
• Participate in strategic discussions for project phasing, portfolio pricing, and product positioning .

Qualifications & Experience

Seniority level

Employment type

Job function

Industries

Note : This description excludes boilerplate and unrelated postings to focus on the role responsibilities and required qualifications.

#J-18808-Ljbffr