Digital Marketing Specialist
Alkaffary GroupSaudi Arabiaمنذ يوم 1
الوصف الوظيفيProven expertise in web analytics and online marketing. Hands‑on experience with e‑commerce platforms such as Shopify, Zid, or Salla, preferably within a retail environment. Strong familiarity with digital marketing trends, tools, and performance tracking. Prior experience in the e‑commerce or retail sector within Saudi Arabia is a plus. Demonstrated ability to manage funded campaigns with a focus on increasing ROI and conversion rates.
We are hiring a Digital Marketing Specialist for a full-time, on-site position. The role involves managing and optimizing digital marketing activities, including web analytics and online campaigns, with a strong focus on improving performance and reducing CPA (Cost Per Acquisition).
Collaboration with the content team and regular follow-ups to ensure seamless campaign execution is key. Our company is rapidly expanding its digital presence, offering an exciting opportunity to contribute to a fast-growing e‑commerce and retail ecosystem.
Key Responsibilities
- Develop and manage digital marketing campaigns to increase ROI.
- Optimize campaign performance to reduce CPA.
- Collaborate with the content team to ensure cohesive marketing strategies.
- Analyze web analytics and use insights to refine strategies.
- Create and maintain a content calendar and ensure timely execution.
- Stay updated with digital marketing trends and implement best practices.
- Coordinate with the customer service team to address comments and feedback.
- Prepare performance reports and provide recommendations for improvement.
Qualifications
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Marketing Specialist • Saudi Arabia