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Marketing Supervisor

Marketing Supervisor

Innovative Concepts - المفاهيم المبتكرةJeddah, Makkah Region, Saudi Arabia
19 days ago
Job description

The Marketing Supervisor supports the strategic planning and hands-on execution of marketing campaigns across the company’s brands. This position acts as a link between creative direction and operational delivery, ensuring campaigns are planned, implemented, and evaluated to meet market goals. The role supervises day-to-day marketing activities, manages brand consistency, and coordinates with both internal departments and external vendors to deliver high-impact brand communication and visibility.

1. Strategic Marketing Support

  • Assist in building annual marketing strategies aligned with brand goals.
  • Conduct competitive analysis and consumer trend studies to inform marketing direction.
  • Contribute to brand positioning and go-to-market plans.
  • Support the Head of Marketing in long-term brand development strategies.
  • Identify emerging market opportunities and propose brand adaptations.

2. Campaign Development & Execution

  • Lead end-to-end planning and execution of brand campaigns and promotions.
  • Ensure campaign materials are developed, approved, and distributed on time.
  • Collaborate with cross-functional teams to activate campaigns in-store, online, and in the field.
  • Implement tactical promotional campaigns for new product launches and seasonal activations.
  • Supervise production timelines and campaign logistics to ensure flawless rollout.
  • 3. Brand Consistency & Compliance

  • Monitor and audit all brand touchpoints to ensure visual and messaging consistency.
  • Work with design and content teams to align creative output with brand guidelines.
  • Coordinate with OPS to validate implementation quality.
  • Maintain and update brand guideline documentation across departments.
  • Recommend improvements to enhance brand presentation and engagement.
  • 4. Vendor & Agency Management

  • Supervise relationships with marketing vendors including creative, digital, and print suppliers.
  • Negotiate service timelines and oversee vendor performance.
  • Ensure cost-effective delivery while maintaining quality standards.
  • Evaluate vendor proposals, quotations, and renewal contracts.
  • Conduct regular vendor performance reviews and maintain audit records.
  • 5. Reporting & Budget Monitoring

  • Prepare campaign performance reports and share post-activation insights.
  • Monitor marketing spend and ensure alignment with approved budgets.
  • Support the Head of Marketing in budget planning and cost optimization.
  • Analyze return on investment (ROI) for marketing initiatives.
  • Develop marketing dashboards and performance trackers.
  • Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Diploma or certification in Digital Marketing or Brand Management is preferred.
  • Experience

  • 4–6 years of experience in marketing execution and brand management.
  • Experience in the F&B or retail industry is a strong advantage.
  • Skills

  • Strategic Thinking : Ability to translate business objectives into actionable marketing plans.
  • Project Management : Skilled in planning and delivering multiple campaigns.
  • Communication : Bilingual in Arabic and English with excellent interpersonal skills.
  • Creativity : Strong visual judgment and content alignment capability.
  • Analytics : Proficient in tracking performance and optimizing results.
  • #J-18808-Ljbffr

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    Supervisor Supervisor • Jeddah, Makkah Region, Saudi Arabia

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