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Digital Marketing Manager

Digital Marketing Manager

AccorNeom, Saudi Arabia
19 hours ago
Job description

Company Description Join a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations. Here, we believe in you and what you bring to the table. There are many opportunities for development and advancement. Every gesture, every smile, every action contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality.

Job Description Position Overview : As the Digital Marketing Manager, the profile will be pivotal in shaping and executing digital marketing strategy for the hotel and brand across Rooms, Food & Beverage (F&B), Wellness, and Banquets. This role involves managing digital campaigns, optimizing our website, leading innovative marketing initiatives, and tracking performance metrics. You will work closely with various teams, including core marketing, corporate, creative design, revenue management / sales, agencies and third parties.

Key Responsibilities

Develop and execute digital marketing campaigns for Rooms, F&B, Wellness, and Banquets, encompassing SEO / SEM, email, and display advertising.

Design media plans and execute targeted campaigns across Meta (Facebook, X, & Instagram), Google Ads, LinkedIn, OTAs, food aggregators, and other relevant platforms.

Drive and update hotel website content and UX to enhance SEO, traffic, leads, engagement, and conversion rates.

Monthly audit and refresh content and promotions across website and owned channels.

Review brand content on owned and external portals; leverage online reviews and manage guest comments.

Stay updated on industry trends, digital marketing best practices, emerging technologies and coordinate with agencies, vendors, influencers to execute initiatives.

Spearhead WhatsApp and email marketing initiatives for all brand pillars.

Develop compelling digital content, graphics, videos, and copy; oversee approval process.

Utilize digital analytics tools (Google Analytics, Adobe Analytics) to monitor performance; prepare detailed performance reports weekly and monthly.

Collaborate with Sales and Revenue Management teams to create integrated marketing campaigns and improve look‑to‑book conversion ratios.

Cross‑functional alignment and teamwork.

Qualifications

Bachelor's degree in Marketing, Digital Technologies, or related field; Master’s preferred.

Proven experience (3+ years) in digital marketing within hospitality or luxury industry.

Strong understanding of SEO / SEM, PPC, social media, email marketing and CMS.

Proficiency in digital analytics tools.

Excellent communication, collaboration, creative thinking, problem‑solving, attention to detail.

Ability to thrive in fast‑paced environment and manage multiple projects.

Arabic & English language preferred.

Additional Information

Remote location - Turaif, Saudi Arabia.

Seniority level Mid‑Senior level

Employment type Full‑time

Job function Marketing and Sales

Industries Hospitality

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Marketing Manager • Neom, Saudi Arabia

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