Position
Executive Director – Visitor & Community Services, Qiddiya Investment Company
Overview
Qiddiya Investment Company is excited to invite applications for the position of Executive Director - Visitor & Community Services. This role will oversee all areas of the Visitor and Community Services function within the DMMO, working cross-functionally across the wider Qiddiya ecosystem.
Primary Responsibilities
- Develop a customer-centric Visitor & Community Services Strategy to enhance visitor and resident experiences, including strategic and tactical plans, objectives, KPIs, and initiatives
- Serve as the 'voice of the visitor' by designing, supporting, measuring, and improving the visitor journey across all touchpoints in collaboration with internal and external stakeholders
- Develop and manage world‑class visitor experience centres using innovative technology and creative solutions
- Monitor and analyze visitor experience metrics, setting benchmark KPIs based on leading global destinations
- Ensure consistency of the visitor experience across Qiddiya City and its districts by coordinating with asset-level operators
- Design and deliver visitor experience training and education programs for all relevant stakeholders
- Regularly review visitor offerings and lead the implementation of improvement initiatives
- Build sector knowledge through continuous research, insights, and participation in industry events
- Manage the assets incentives program to drive high standards in visitor experience across all assets
- Develop and execute a destination management strategy to mitigate negative tourism impacts on local communities
- Foster positive local sentiment towards tourism through proactive community engagement initiatives
- Create and implement communication plans to inform communities via appropriate channels
- Develop benchmarking tools to monitor and measure community sentiment
- Perform executive duties as a member of the DMMO leadership team, including reporting and additional responsibilities as assigned by the Head of DMMO
- Adapt to evolving organizational needs with flexibility in duties and responsibilities as Qiddiya City and the DMMO grow
Qualifications
15+ years of relevant experience with a Bachelor’s degree in a related fieldProven track record in designing and implementing visitor experience and community engagement initiativesPrior experience in a destination management role, with a strong understanding of tourism impact and stakeholder coordinationOther Highlights
A role dedicated to a specific residential asset type, allowing you to build deep expertise in your area. A fast‑paced, high‑impact environment where strategic thinking and execution excellence are highly valued. Collaboration with global industry leaders in real estate development, architecture, and planning.
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