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Sales Supervisor

Sales Supervisor

PepsiCoRiyadh, Riyadh Region, Saudi Arabia
10 hours ago
Job description

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We Are PepsiCo

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes LAY’S, DORITOS, CHEETOS, GATORADE, PEPSI, QUAKER and more. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Overview

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end‑to‑end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. Our employees drive our culture. We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice. We are an equal opportunity employer and comply with the global human rights policies and equality laws in the countries we operate in. We do not discriminate on the basis of age, pregnancy or marital / civil partnerships, religion or belief, gender, disability.

Job Overview

Ensure all sales targets both short term and long term for the area / location are met.

Responsibilities

  • Supervise SSFL DC / Stockiest routes through route visits, targets and ensure each sales representative complies with SSFL execution standards.
  • Leading and developing sales team.
  • Leading sales productivity.
  • Achieve and exceed sales fundamentals and volume targets by implementing company plans.
  • Update database to measure area’s performance against key business objectives. Use this data to analyse the business and develop future action plans.
  • Work on volume forecasting for the area and channels.
  • Work with Stockiest to improve customer service and execution efficiency.
  • Supervise field sales teams for the location in accordance with sales plans to achieve / exceed objectives in terms of execution, gross and net revenues, market share and people development targets.
  • Organize, control and motivate sales representatives to achieve sales targets within the agreed targets by applying SSFL sales standards.
  • Conduct and comply with FLSMP; work‑with and route control weekly, 1 : 1 sessions and formal weekly meetings.
  • Ensure HH Integrity by examining reports and taking actions.
  • Regular market visits to monitor changes in the market situation and legislative requirements and communicate fluctuations on the proper timing to the Regional / Sales manager for decision making.
  • Ensure the company’s product promotional plans are understood and implemented in the right time & at the right place across all routes.
  • Conduct all the administrative transactions for the location (Stock, Returnable Cases, daily sales invoicing cycle, etc.).
  • Organize, control and motivate the team to achieve sales targets within the agreed profit margins.
  • Select, train, develop and follow up sales personnel to the standards (FLSMP) necessary to meet the current and long term needs of the department.
  • Ensure all RSR’s compliance with OOR (Ownership on Route) by regular follow‑up and on‑job coaching.
  • Field performance management by (adaptation of optimized routes, managing POP materials, stand planning, preparing RSR turnover follow up reports, applying code of conduct, RSRs’ PepsiCo values awareness).
  • Develop strong relationship with Stockiest and key wholesale and OT customers within the location, including coordinating with the Stockiest on all call coverage & customer service standards.
  • Ensure the company’s product development & promotional plans are understood and implemented at all levels to give the optimum level of impact.
  • Expanding distribution within the area as per AOP business plan.
  • Ensure proper execution for all new product initiatives.
  • Ensure proper execution of all merchandising and operational priorities.
  • Key field sales KPI’s to include : reaching distribution targets (depth and breadth – capture additional points of sale); upgrading execution on primary placements both in quantitative approach (space fair share) and qualitative approach (location + appearance); upgrading execution on secondary placements – double the number of secondary placements per point of sale; implementing price and promotions strategies.
  • Supervise administrative & control agenda within the field to include : maintaining control over the main KPIs – ensure the execution of KPI’s per Store; ensure effective monitoring and processes are in place in all levels of the organisation, providing recommendations for and ensuring timely implementation; create, implement and ensure compliance with accounting, inventory and control procedures; resolve service & supply issues with affected parties; design and report the results / activities of the sales force to Regional / Sales manager.
  • Report competitive activities to the Regional / Sales Manager as and when it happens.
  • Compliance with SSFL Control Agenda & Control Responsibilities.

Qualifications

  • 3–6 years of sales field experience in FMCG.
  • Very good English and Arabic language skills.
  • No travel restrictions.
  • Strong computer skills (Word, Excel, PowerPoint, Outlook crucial).
  • Results driven (results based on specific efficiency and productivity KPIs within predefined time frames).
  • Customer focus (service to sales concept).
  • Thinking skills (trend, data, events analysis to draw sound conclusions).
  • Developing and supporting the team (actively improves others’ skills, cooperates effectively, diplomatic conflict handler).
  • Persuasive communication (clear, fluent, concise communication, gaining agreement and commitment).
  • Integrity (mutual trust, consistent with company ethics and values).
  • BA degree & computer literacy (Windows applications).
  • Job Details

    Seniority level : Not Applicable

    Employment type : Full‑time

    Industries : Manufacturing and Food and Beverage Services

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