Senior Digital Marketing Specialist

Job Title : Senior Digital Marketing Specialist Company : Asal Abu Nayef Honey Location : Riyadh Job Type : Full-time About Us : Asal Abu Nayef is a leading honey production company known for its quality and innovative products. We are expanding our digital presence and looking for a skilled Senior Digital Marketing Specialist to drive impactful results. Job Summary : We are seeking a Senior Digital Marketing Specialist to develop and implement digital marketing strategies, manage campaigns, enhance brand awareness, and drive growth across digital channels, with a focus on leveraging AI tools for optimization. Key Responsibilities : Digital Strategy : Develop and execute marketing strategies aligned with company goals. Campaign Management : Manage and optimize campaigns across Google Ads, Facebook, Instagram, etc. AI Integration : Utilize AI tools for performance analysis and campaign automation. SEO / SEM : Optimize website ranking and increase organic traffic. Social Media : Create content plans to engage audiences and grow communities. Performance Analysis : Use analytics tools to monitor campaign performance and provide actionable insights. Email Marketing : Create campaigns to nurture leads and engage customers. Market Research : Stay updated on digital trends and best practices. Qualifications and Skills : Experience : 5+ years in digital marketing with proven success. Technical Skills : Expertise in Google Ads, Meta Ads, Google Analytics, and AI marketing tools. SEO / SEM : Strong understanding of SEO and SEM. Creativity : Ability to generate innovative ideas for brand growth. Communication : Strong verbal and written communication skills. Education : Bachelor's degree in Marketing, Business, or related field. What We Offer : Competitive salary and performance-based incentives Collaborative and innovative work environment Opportunities for professional growth How to Apply : If you're passionate about digital marketing and AI, apply via LinkedIn.

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