This job offer is not available in your country.

Social Media Manager

FlowardRiyadh, Riyadh Region, Saudi Arabia

9 days ago

Job description

The Social Media Manager leads the execution of Floward’s social media strategy, ensuring impactful content, real-time engagement, and consistent brand expression across digital platforms. The role is responsible for growing Floward’s organic audience, enhancing engagement, and staying ahead of social trends through creative storytelling, platform expertise, and performance-driven tactics.

This position oversees day-to-day social media content, campaign integration, influencer alignment, and cross-team collaboration while continuously refining strategies based on data and market shifts.

Key Responsibilities

Develop and manage a dynamic content calendar across Meta (Facebook & Instagram), TikTok, X (Twitter), and Snapchat.
Ensure all content reflects Floward’s brand tone, visual identity, and strategic objectives.
Curate and review creative assets from internal teams and agencies for quality, aesthetic consistency, and impact.

Audience Growth & Community Engagement

Execute content strategies that drive audience growth, engagement, and retention.

Manage real-time community engagement and implement trend-jacking opportunities to drive relevance.

Implement influencer collaborations and platform-native tactics to amplify visibility.

Performance Monitoring & Optimization

Track, analyze, and report on key performance metrics including engagement, reach, and sentiment.

Use data insights to optimize content strategy and posting frequency.

Collaborate with the Digital Marketing and Analytics teams for performance integration.

Innovation & Platform Expertise

Stay up to date with platform updates, algorithm changes, and emerging formats.

Experiment with new tools, features, and creative approaches to maximize content impact.

Monitor competitor activity and social media benchmarks to keep Floward ahead of the curve.

Workflow & Collaboration

Coordinate with creative, marketing, CRM, and campaign teams to align on messaging and timing.

Ensure timely execution of planned content and campaign posts.

Utilize social media tools to schedule, track, and automate performance workflows.

Education and Qualifications

Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.

Experience

4+ years in social media marketing, content strategy, or digital brand management.

Proven experience managing high-visibility brand accounts on Instagram, TikTok, Twitter (X), and Snapchat.

Familiarity with influencer partnerships and performance-based content strategy.

Technical Skills

Proficient in social scheduling and analytics platforms (e.g., Meta Suite, Sprout Social, Hootsuite).

Basic design / editing skills or familiarity with creative formats is a plus.

Soft Skills

Creative thinker with a passion for storytelling and visual branding.

Highly organized, deadline-driven, and data-literate.

Excellent collaboration and communication abilities.

Floward is an online flowers and gifting company that creates a seamless experience for customers and makes sending flowers and gifts as enjoyable as receiving them.

#J-18808-Ljbffr

Create a job alert for this search

Social Media Manager • Riyadh, Riyadh Region, Saudi Arabia