Job Responsibilities
- Set up and manage the product database across the e-commerce store, mobile app, and external platforms, ensuring data accuracy and completeness.
- Oversee the structured and high-quality upload of new products in alignment with the brand identity.
- Analyze product performance using data tools and sales analytics to identify high and low-performing products.
- Monitor product availability and turnover rates in coordination with inventory and logistics teams.
- Collaborate with content and design teams to enhance product descriptions, imagery, and overall user experience.
- Contribute to internal search engine optimization (SEO) by optimizing product titles, keywords, descriptions, and categorization.
- Monitor product categorization across the store to ensure logical structure and easy navigation.
- Develop a product upload schedule aligned with the marketing calendar, ensuring all assets are ready and optimized.
- Track key performance indicators (KPIs) such as :
Click-Through Rate (CTR)
Conversion RateAverage Browsing TimeSales per ProductPrepare weekly and monthly reports on product performance with clear recommendations for senior management.Propose and execute clearance or promotional campaigns for slow-moving or overstocked items.Participate in defining or adjusting product pricing strategies in coordination with commercial and marketing teams.Execute seasonal targeting campaigns based on purchase trends and customer behavior analytics.Qualifications
Bachelor’s degree in Marketing, Business Administration, E-commerce, Information Systems, or a related field.Minimum of 3 years of experience in digital product management or merchandising.Strong analytical skills and proficiency in data analysis tools.Excellent organizational and coordination abilities.Solid understanding of e-commerce platforms and product lifecycle management.Skills : merchandising, categorization, commerce, e-commerce
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