Creative Copywriter

Position Overview : We are seeking a

Creative Copywriter

with an

agency background

and expertise in crafting compelling social media content and brand concepts. The ideal candidate has a strong passion for storytelling, a deep understanding of audience engagement, and the ability to create impactful messaging across digital platforms. Key Responsibilities :

Content Creation & Copywriting

Develop

engaging, on-brand copy

for

social media, digital ads, website content, and marketing materials . Craft

creative brand narratives, campaign concepts, and taglines

that resonate with target audiences. Write

persuasive and conversion-focused content

for product launches, promotions, and storytelling campaigns. Social Media & Digital Engagement

Create

platform-specific content

for Instagram, TikTok, LinkedIn, and other channels. Develop engaging

post captions, hooks, and call-to-actions (CTAs)

to drive interaction. Ensure all content is

aligned with brand tone, voice, and positioning . Brand Development & Concept Creation

Collaborate with designers, strategists, and marketers to

develop unique campaign concepts . Assist in

naming projects, slogans, and creative directions

for new brand initiatives. Research trends, competitors, and audience behaviors to refine content strategies. Collaboration & Strategy

Work closely with the

design and marketing teams

to ensure a seamless blend of visuals and copy. Edit and refine content based on

performance analytics and audience insights . Maintain a strong understanding of

digital marketing trends, cultural moments, and industry best practices . Qualifications & Experience :

3+ years of experience

in

copywriting, content creation, or brand storytelling

within an

agency setting . Strong background in

social media content writing, creative concepts, and campaign messaging . Proven ability to create

engaging, witty, and culturally relevant copy

for various platforms. Experience working with

food & beverage, lifestyle, or hospitality brands

is a plus. Strong grasp of

consumer psychology, tone of voice, and brand storytelling . Exceptional writing, editing, and proofreading skills with a keen eye for detail. Ability to

juggle multiple projects and deadlines in a fast-paced environment .

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