Freelance Product Designer

Overview Position :

Freelance Product Designer

Industry : Fresh Produce / FMCG

Location : Remote – Freelance

Employment Type :

Project-Based / Freelance

About Us

We are a leading

fresh produce company

dedicated to delivering premium-quality fruits and vegetables with a strong focus on

innovation, sustainability, and visual appeal . Our products speak for themselves, and we need packaging and visuals that do the same. We’re looking for a

highly creative

and

forward-thinking

freelance

Product Designer

who can elevate our brand and set our products apart on the shelves.

Role Overview

This isn’t a role for someone who just “makes things look nice.”

We’re searching for a designer who

pushes boundaries

and can transform

ordinary packaging

into

standout experiences . You’ll lead the design of

packaging, product labels, marketing visuals, and in-store displays , making sure every piece reflects

freshness, quality, and innovation

while staying

aligned with our brand identity .

Responsibilities

Packaging & Label Design

Create

bold, eye-catching, and innovative

packaging for fresh produce and related products.

Design

product labels

that are visually appealing, informative, and

100% compliant

with food-labeling regulations.

Develop

sustainable packaging concepts

that stand out in the FMCG space.

Creative Storytelling

Translate

brand values

and

product positioning

into

striking visual narratives .

Present

multiple design options

and

creative directions

for each project.

Retail & Marketing Assets

Design

in-store promotional materials , display stands, and point-of-sale visuals that drive engagement.

Provide

digital-ready assets

for campaigns and e-commerce platforms.

Trend & Innovation Focus

Stay ahead of

global design trends , especially in

FMCG

and

fresh produce markets .

Recommend

cutting-edge design techniques

and

materials

that give us an edge over competitors.

Skills & Requirements

Proven experience as a

Product Designer

or

Packaging Designer , preferably within

FMCG

or

fresh produce industries .

killer portfolio

showcasing

bold, innovative, and high-impact designs .

Expertise in

Adobe Illustrator, Photoshop, InDesign , and

Figma

(or equivalent tools).

Strong understanding of

packaging structures ,

color psychology , and

visual hierarchy .

Familiarity with

sustainable packaging trends

and

food-labeling regulations

is a strong plus.

Ability to

think differently , challenge norms, and

deliver designs that stand out .

Self-driven, detail-oriented, and comfortable working in

fast-paced environments .

Excellent communication skills and ability to

meet deadlines without compromising creativity .

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