Assistant Manager - Art and Culture Marketing (COR419)

Overview

Assistant Manager - Art and Culture Marketing (COR419) at Qiddiya Investment Company. Key role in promoting art and cultural initiatives; developing and executing marketing strategies highlighting commitment to creativity and cultural enrichment.

Responsibilities

• Supporting the marketing manager through consistent updates across strategy / development, the Corporate marketing team and other relevant stakeholders
• Reporting on marketing activities for the pillar while maintaining alignment with the corporate messaging and master brand ethos
• Consolidate the arts and culture core assets strategic objectives, proof points, and messaging along with target markets
• Maintain all the messaging / main highlights for each core asset and the asset class itself associated with the arts and culture marketing campaigns and initiatives
• Alignment of look and feel, messaging, content, and visuals used in any activations, along with confirmation on merchandise items being selected for these activations
• Support all announcements for arts and culture core assets, including messaging, press releases, social posts, renders, visuals, video productions, KVs design, media campaign selections, and target markets to be able to develop a full, comprehensive campaign along with the timeline of launch
• Highlight opportunities for the arts and culture core assets within the city narratives and activations, and in B2B events such as conferences, exhibitions, and networking sessions through developing curated content to support building awareness of the offering

Qualifications

Benefits

Details

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