Fixed Segment Manager

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Job Role

Sustain and propose enhancement of Fixed segment offerings, optimize cost efficiency, ensure seamless customer experiences, and deliver product concepts. Refine plans through insights to deliver high-quality, customer-focused products and services.

Duties & Responsibilities

• Sustain current offerings and services within the Fixed segment, preserving core marketing functions.
• Support the development of the annual Consumer Marketing / Product Propositions roadmap, including budget preparation and operational planning in collaboration with the Consumer Planning & Pricing team.
• Implement plans for the Fixed segment aligned with overall Consumer Marketing objectives.
• Coordinate with digital team to ensure seamless integration with Digital initiatives.
• Execute optimization opportunities to enhance cost efficiency within the Fixed segment.
• Deliver Fixed product concepts aligned with the customer journey framework to ensure a seamless and high-quality experience across all touchpoints.
• Propose enhancements in product and service capabilities within the Fixed segment by introducing updated and simplified propositions.
• Implement regional and localized initiatives in collaboration with the Sales team to improve performance and achieve objectives.
• Assist in conducting market analysis using competitor Fixed propositions, international benchmarks, and insights from research teams to improve product strategy and roadmap initiatives.
• Partner with the Brand and Communications teams to develop targeted communication campaigns that align with segment needs.
• Coordinate with Product and Operations teams to translate change requirements into clear and actionable formats for Technology / IT teams to implement effectively.

Job Specifications

Seniority level

Employment type

Job function

Industries

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